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鏈新•品牌說 | 愛米高Evergo:深耕軟體家居,以用戶需求驅動品質進化

來源:網絡 發布日期:2026-01-12 10:06:52 查看次數:
【九正建材網】全球供應鏈波動,制造業加速洗牌,新消費呼喚新體驗。面對全球家具生態格局重構,如何找到自己的新坐標,重構一條新的發展鏈路?

全球供應鏈波動,制造業加速洗牌,新消費呼喚新體驗。面對全球家具生態格局重構,如何找到自己的新坐標,重新構建一條新的發展鏈路?

 

中國家博會(廣州)以“鏈新”作答:2026年3月展會主題為“鏈新 Connect Create”,并策劃《鏈新·品牌說》欄目,攜手海內外優質家居品牌,共同探討新材料新工藝、新智造新價值、新流通新零售、新服務新模式。

 

本期將聚焦:

高品質軟體家居——愛米高

 

The global furniture ecosystem landscape is being reshaped, with production, distribution, and consumption all actively seeking breakthroughs and transformation. In this context, how can businesses find their new positioning and rebuild a new development pathway?

 

CIFF Guangzhou answers with "Connect Create", its theme for March 2026. In the series "TOP BRAND", we profile premium brands worldwide who generously shared brand stories to explore breakthroughs across new materials, smart manufacturing, retail models, innovative services and business formats.

 

This edition's spotlight:

Evergo: Crafting Superior Sofa Furniture Tailored to Customer Needs

愛米高成立于2006年,總部位于中國家具重鎮——佛山市順德區龍江鎮。自創立以來,公司始終堅持以客戶需求為導向,現已發展為軟體家具行業的**企業。其產品遠銷歐洲、美洲、中東、非洲及東南亞等60多個國家和地區,年銷售額突破3.5億元人民幣

 

依托擁有500余名專業工匠的制造體系,愛米高持續探索原創設計。產品線已從美式風格延伸至意式極簡等多種美學風格,涵蓋軟床休閑沙發功能沙發真皮沙發等多個品類,構建了豐富的高端產品矩陣。

 

Established in 2006, Evergo has grown into a benchmark brand in the upholstered furniture industry, guided by a customer-centric philosophy. It exports to over 60 countries across Europe, the Americas, the Middle East, Africa, and Southeast Asia, achieving annual sales exceeding RMB 350 million.

 

Backed by a manufacturing team of over 500 skilled craftspeople, Evergo focuses on original design and a diverse product portfolio, ranging from American styles to Italian-inspired minimalism, and offering soft beds, casual sofas, functional sofas, and premium leather collections. 

愛米高始終秉持精益求精之精神,精心打磨每一處細節,以確保卓越的產品品質與性能。將“以人為本”作為設計的核心準則,愛米高持續提升其對功能性與舒適度的平衡能力。憑借獨特的面料與別具一格的坐感體驗,營造出放松而不失奢華的質感。

 

鵝卵石沙發與云沙發恰為此種均衡理念的典范之作。鵝卵石沙發受自然啟發,采用模塊化設計,能夠靈活適配不同的空間布局,并兼顧了易拆洗的實用功能;云沙發則側重于包裹感與輕盈感,通過高彈性填充材料提升長久坐感。這種將原創設計、舒適性與環保理念相結合的產品邏輯,使其在高端家具市場中贏得了分銷商與終端用戶的高度評價。

 

Evergo undergos meticulous refinement in every detail to ensure superior product quality and performance. Beyond product excellence, Evergo emphasizes human-centered design principles, continuously enhancing functionality and comfort. Featuring distinctive fabrics and a unique seating experience, this approach delivers a relaxed yet luxurious feel.

 

The “Pebble Sofa” and “Cloud Sofa” exemplify this balance. The Pebble Sofa draws inspiration from nature, featuring a modular design that adapts to various spatial layouts with removable, easy-to-clean components. The Cloud Sofa focuses on softness and ultimate comfort, utilizing high-elasticity filling to ensure a superior seating experience. This integration of original design, comfort, and sustainability has gained strong recognition from both distributors and end customers in the high-end furniture market.

持續的技術創新與數字化管理是愛米高的核心競爭力。公司自建了11層、面積達10萬平方米的現代化制造基地,并全面推行智能生產管理系統。

 

該系統實現了生產進度、庫存管理與物流狀態的實時監控,大幅優化了資源配置并減少了交付延遲。針對國際市場對“快速交付”與“定制化”的需求痛點,愛米高通過模塊化設計與3D打印技術提升了定制效率,縮短了生產周期。此外,公司嚴格執行 ISO9001:2005 質量管理體系,并建立了完善的知識產權保護體系。

 

Evergo’s company-owned 11-story, 100,000-square-meter facility is equipped with an advanced production management system, enabling real-time monitoring of production progress, inventory, and logistics, while providing flexibility in materials procurement and product delivery.

 

To meet international customers’ demands for fast delivery and customization, , Evergo has accelerated production through modular design and 3D printing technology. The company strictly follows ISO9001:2005 quality management standards and has built a comprehensive intellectual property system to protect its innovations.

多年參展中國家博會(廣州)的實踐,為愛米高提供了直觀而有效的市場驗證。來自國際買家的現場訂單,不僅印證了其產品在設計語言與使用體驗上的國際適配性,也進一步強化了品牌向全球市場延展的信心與判斷。

 

在此基礎上,品牌逐步建立起多渠道、閉環式的客戶反饋機制:一方面,通過展廳場景直接捕捉消費者對設計表達與舒適度的即時反饋;另一方面,由售后與渠道團隊與零售端保持長期溝通,持續跟蹤市場變化;同時,借助別墅、酒店等工程項目,系統收集終端用戶在真實使用場景中的深度反饋。這一持續迭代的機制,已成為其在國際市場保持競爭效率與產品進化能力的重要支撐。

 

Years of participation in CIFF Guangzhou have given Evergo direct market validation. On-site orders from international buyers confirm the global appeal of its designs and strengthen the brand’s confidence in global expansion.

 

Since then, Evergo has established a multi-channel feedback loop to drive improvements: showcasing products in showrooms for direct feedback, maintaining regular contact with retailers through after-sales teams, and collaborating on project-based feedback from villas and hotels. This relentless feedback loop allows Evergo to continuously fine-tune their designs and quality.

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